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Explore 1,223+ hand-picked startups and AI tools, launch your own with a permanent dofollow backlink, and keep an eye on every competitor in your market.
Join 1,223+ startups already listed
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From AI copilots to developer tooling — find the right product in the right niche.
Startup Intelligence
Competitor Radar watches the startups in your market and tells you when they change their listing, collect new reviews or start climbing the charts — so you're never the last to know.
Grow faster
Every listing gets a permanent dofollow backlink. Paid plans add visibility, priority and intelligence.
Get discovered with a permanent, indexable profile.
£0forever
Pinned to the top of the directory with a featured badge.
£49per week
Launch in minutes
Backlinks from Startup List are permanent, dofollow links that signal trust to search engines. Here's how your listing becomes an SEO asset.
Step 1
Add your website, description and logo. Takes under 2 minutes.
Step 2
Our team reviews every submission for quality and relevance.
Step 3
Your page goes live with a permanent dofollow link to your site.
Step 4
Google discovers the link and your listing starts driving traffic.
For founders
A listing isn't just a directory entry — it's a compounding growth asset.
A permanent dofollow backlink from a DA 40+ platform to help you climb search rankings.
A dedicated page with structured data, meta tags and rich snippets that can rank on its own.
Reach founders, investors, early adopters and buyers actively looking for new tools.
Get discovered across the directory, category hubs, newsletter and comparison pages.
Free founder tools
Trusted by founders
“Listing on Startup List drove 3,000+ visitors to our site in the first week. The backlink also helped us jump from page 3 to page 1 on Google for our target keyword.”
Sarah Chen
Founder, DataFlow AI
Fresh prompts
Growth playbooks
Guides that turn your listing into a long-term distribution and SEO asset.
Create your founder profile and launch your startup into a searchable, permanent directory page.
Read moreLearn where to list your startup for ongoing discovery, backlinks, and buyer-intent traffic.
Read moreTurn directory placements and editorial assets into long-term SEO authority.
Read moreChoose the best channels for startup growth once your organic foundation is in place.
Read moreFAQ
A Startup List profile combines three growth functions in one page: search visibility, referral traffic, and trust-building. Instead of relying on short-lived launch posts, founders get a permanent public listing that can rank in search, attract qualified visitors, and serve as a reusable proof asset in outreach, investor updates, and launch campaigns.
Yes. Listings are crawlable public pages with strong category structure, internal links, and persistent visibility in startup-discovery workflows. For founders, that means a profile can contribute backlink value, branded search presence, and another indexable mention of the product's positioning and category relevance.
Startup List is used by founders, operators, early adopters, marketers, and buyers evaluating new software, AI tools, and startup products. That makes discovery traffic more qualified than broad social media impressions because visitors arrive in a comparison and solution-seeking context.
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Join 1,223+ startups on Startup List. Get a permanent backlink, boost your SEO and reach customers actively looking for products like yours.

Free plan tracks 3 startups. Any paid plan unlocks unlimited tracking & alerts.
imglink5183▲ 18%
MinuteMail50▼ 4%
Pay Raise Calculator91▲ 12%imglink updated their listing
New pricing & description · 2h ago
Full launch campaign with newsletter & social push.
£249one-off
Marketing to founders? The Marketer plan includes decision-maker messaging and full startup intelligence.
DA 40+
Domain authority
Dofollow
On every listing link
Permanent
Links never expire
Collect verified reviews from real users that build credibility with future customers.
Track competitors, benchmark performance and get alerted when your market moves.
Most founders can complete a Startup List submission in under two minutes if they already have a clear short description, website URL, category, and logo. The biggest performance lift comes from writing precise positioning and adding the right category, not from writing excessive copy.
Startup List is best for startups, AI tools, SaaS products, no-code tools, developer tools, and high-signal internet businesses that solve a real operational problem for a defined audience. The strongest listings are specific, credible, and positioned around a real use case.
The highest-performing founders treat their listing as a distribution asset. They link to it from launch posts, include it in cold outreach as a trust destination, reference it in newsletters, and align the listing message with the main landing page so visitors experience a consistent story from discovery through conversion.