Nadeto

Nadeto (Надето) is a digital wardrobe app from Blue Unicorn, a style media brand. You photograph a piece of clothing or paste a product link from Wildberries, Lamoda or Ozon, and the app fills in the card for you: it removes the background and suggests the name, colour and season. Your whole closet ends up in one place, searchable in plain words, and you can combine items into outfits in the outfit editor or ask the built-in AI stylist "Юни" for ideas. It is built for people who want to wear more of what they already have and buy less on impulse. One wardrobe syncs across Telegram, MAX and VK mini apps, the web (no install) and Android (Google Play and RuStore). An iPhone version is coming. Pricing: a free 3-day trial with 15 items starts automatically. After that, plans start at 199 ₽/month (Basic, 100 new items a month), with Plus and Stylist tiers for larger wardrobes; every plan has all features, and you can cancel in the app. The interface is in Russian. Key features: - Add clothes from a photo or a Wildberries / Lamoda / Ozon link - Automatic background removal, name, colour and season - Plain-language search across your wardrobe - Outfit editor and AI stylist "Юни" - Works in Telegram, MAX, VK, web and Android